Being able to confidently use social media is no longer a nice-to-have. If you work in marketing, advertising, branding, admin, sales, PR and more, knowing how to market to customers and prospects using social media is crucial.

By landing on this page, you know you're ready to take the lead in your organisation, or get noticed in the job market and propel your career. A Diploma in Social Media Marketing gives you the most current social media marketing skills that you can apply today!

You know that you need to be competent in social media nowadays but you don't know enough to add real value to your job.

You need an edge. Social media has gone leaps and bounds and you are no longer in the game.

Today, it's not enough to know how to set up a Facebook company page; you have to know how to advertise, who and how to target, create a pixel, retarget to people who have expressed a genuine interest in your brand, create thumb-stopping content that really engages the people who want your products and services, and create highly watchable Facebook Live content that makes any organisation you work for stand out. There's so much to know and you just don't know it.

Plus, if your LinkedIn is not up to par, how can you possibly stand out in the very competitive, global job market?

Then there's all that devil in the detail.

You pride yourself in your exceptional work skills and experience but social media has you stumped. What should a brand post and when? What do Facebook's new algorithms mean for Facebook company Pages? Should you be advertising in Instagram? What hashtags should you be using to reach the right people to grow your business? How do you get people to engage your organisation in a meaningful way? And what can you learn from social media insights to improve the bottom line?

...And what even is a hashtag?

Don't worry... you have come to the right place. You will learn everything you need to know and more.

A brand is no longer what we tell the customer it is - it is what customers tell each other it is.

Unlike putting your voice on steroids and driving through your town with a megaphone, social media can connect you with so many more people. Who knows if your next client is searching for property from overseas and your social media channels are how they find you. Plus by using social media well, you'll get make-or-break marketing insights direct from your potential clients. And as a savvy business professional, you'd be a fool to miss out on that.